Competitive Intelligence

CETEM launches VIC-HAB: A strategic competitive intelligence initiative for the habitat sector

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To drive innovation and strengthen strategic decision-making in the habitat industry, CETEM has launched VIC-HAB, a new project focused on Technology Watch and Competitive Intelligence tailored to the specific needs of companies in this dynamic sector. Running from January 1, 2025, VIC-HAB will systematically monitor the technological and market landscape of the habitat industry in … Read more

Leveraging Big Data for Smarter Competitive Intelligence

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In today’s data-driven world, Competitive Intelligence (CI) is no longer just about tracking your competitors — it’s about making sense of vast amounts of information to seize business opportunities before others do. And to do that, Big Data becomes an essential ally. The ability to collect, process and interpret real-time data allows businesses, especially SMEs, … Read more

Unlocking Competitive Advantage: How SMEs Can Thrive with Competitive Intelligence and Technology Watch

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n today’s fast-paced and increasingly competitive business environment, small and medium-sized enterprises (SMEs) face the constant challenge of staying one step ahead. One of the most powerful tools to support this is Competitive Intelligence (CI)—the systematic collection and analysis of information about the market, competitors, and industry trends. Through CI and Technology Watch (TW), SMEs … Read more

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